The biggest issue with stand-alone loyalty programs is that they are, by definition, primarily customer retention tools rather than a source of new customer acquisition…
EcoBonus rewards consumers for buying fresh and refrigerated rather than frozen, reducing footprints and improving traffic and margins for retail grocers…
1% for the Planet is an alliance of 700 companies who have raised over $30 million for environmental non-profits…
TerraCycle exeplifies crowdsourced “collect ‘n earn” efforts to raise money for schools and charities…
A weakening economy makes Coalition Loyalty Programs even more attractive, according to this industry report…
NAU clothing demonstrates the popularity of self-directed giving, as was the case with their Partners for Change campaign…